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The Best Promotional Product
Businesses often ask me, “what is the best promotional item?” This may seem like an easy question to answer, but like everything, the promotional products industry has quite the long tail. So to help...
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What?!?–Five Questions You Should Be Asking Yourself When Writing Your 2013...
That may officially be my longest blog title to date. And why not? It has been a long time since I last posted. For that, I apologize. 2012 is coming to a rapid close. Can you believe the new year will...
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Entertaining New Platforms–Is There a Business Use?
Social media is always evolving. And by evolving, I mean someone out there is thinking, “How cool would this be?” I have recently stumbled on to Vine. I heard about vine a couple of months ago in a...
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What is this Set Up Fee Business Anyways?
That is quite honestly the biggest concern of the majority of my clients when they place their first order. Not everyone, but most. So today I thought I would take a little time to explain it to you....
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Your Marketing Department
Do you have a marketing department? Guess what? YOU ARE the marketing department. And so is the person next to you. The truth is, everything you do is marketing. Which means everyone in the company is...
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Your Brand Was Meant to be Shared
The first day of school has come a passed in my city and with that, the first lessons (at least for this school year) of sharing. We are supposed to share our school supplies, but not our snacks or...
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Pixellated Images
Have you ever found a photo that you loved and wanted to enlarge the photo to a non-traditional size? If the image is not a high enough resolution, it undergoes a phenomenon that makes it somewhat...
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This Pen Does Not Work
I attended a small trade show the other day and was disappointed. Not in the theme, or the appearances of the booths, or the connections that I made. I was disappointed in the fact that so many...
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It’s Been a While
Sorry for the delay in posting. Life happens. Priorities change. I am still actively running a promo business, and I intend to pay more attention to cranking out new content in the days, weeks, months,...
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Trade Shows and the Grab and Go’s
If you’ve worked enough trade show you probably have an idea of what a “grab and go” is. They are the visitors that have no interest in your message, and simply want to grab the goodies and go. Really,...
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